- Journalists must be honest and only rely on the readers trust
- Be aware of the importance of your own article to gain interest
- Try to obtain more than one source of information
- Show sensitivity or compassion for those affected by the subject
- Be trustworthy and explore unethical practices held by other journalists or reporters
- Support your article with different views of the story
- No Plagiarizing
- Do not highlight any event or information that can draw attention away from the subject
- Avoid being or using indiscreet methods of gathering information
- No false statements
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